The NIGHT is Fluid
Commissioned by the Open Arts Foundation, we crafted the visual identity for the 2017 edition of NIGHT/PLOVDIV. Building on our past collaborations, we refined the design with dynamic, fluid elements while preserving the festival’s bespoke typeface and colour scheme to enhance its connection to the city's cultural pulse.
Visual Identity
Visual Identity
Brochures & Flyers
Brochures & Flyers
Space Branding
Space Branding
Poster
Poster
Motion Graphics
Motion Graphics
Merchandise
Merchandise
For the 2017 edition of NIGHT/PLOVDIV, one of Plovdiv’s most iconic cultural festivals, we were invited to expand on our previous work to further enrich its visual identity. Keeping the signature typeface and colour palette, we introduced dynamic, fluid graphics that reflected the event's vibrant energy. The challenge was to capture the essence of the festival's diverse modules, from public spaces to artists’ studios, in a cohesive and visually engaging way. Our deliverables included a full suite of design assets, such as brochures, flyers, posters, space branding, and motion graphics. The result was a striking blend of consistency and evolution, which deepened the festival’s connection to the city’s artistic heartbeat.
